MediaCom leads the charge for this year’s Festival of Media Global Awards with the highest number of nominations, while Coca-Cola is the brand with the most appearances on the shortlist.
Festival of Media Global 2015 takes place at the Rome Cavalieri next month, with the gala awards dinner taking place on Tuesday 12 May.
It has been announced that MediaCom has topped the shortlist with 35 entries, with Starcom MediaVest Group in second place with 30 nominations. OMD is in third place with 27, and PHD in fourth with 23.
Coke has topped the list for brands with 11 nominations, followed by Procter & Gamble’s Always, whose #likeagirl is listed on six occasions, the same number as Luxottica’s ‘Penny the Pirate’ and Samsung’s infamous ‘Oscars Selfie’ stunt.
Some 30 countries are represented among the 207 entries, with big increases from China, Germany and New Zealand, and Guatemala, Dominican Republic and Tunisia making the shortlist for the first time.
A series of new categories have also been introduced to reflect the changing nature of the media industry, including Best Use of Programmatic, Best Use of Native Advertising and Best Use of Video categories.
We’re working away to try and get all the shortlisted case studies up on Cream, so keep checking our latest case studies section to see all the work.
VIEW THE FULL SHORTLIST HERE