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15 September 2011

Cream Daily--ASOS launches digital menswear marketing campaign


ASOS has launched its digital menswear marketing campaign, titled ‘The ASOS Urban Tour’, for its Autumn/Winter 2011 collection.


Fit for fashion? Check out what Jack & Jones did in the UKby offering a sexy fitness studio with extra rewards. See the video of the case study here.


In other news:


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  • Right Brain, Left Brain sums up the dichotomy of a media business that’s constantly battling with the challenge of delivering a profit and discovering new ways to communicate to consumers. The Cream editorial team combined with a dream team of industry pioneers from around the world share their expert opinions.

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