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24 July 2017

Star-studded British cast front BA's new flight safety video

   



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British Airways (BA) has unveiled a new video online, which features a bunch of notable British faces 'auditioning' for a role in its new flight safety video.  

In partnership with Comic Relief, the video features Gordon Ramsey, Thandie Newton, Sir Ian McKellan, Gillian Anderson and a bunch of others, reading lines from BA's flight safety instructions.

The tongue in cheek film, which also sees a cameo appearance from Rowan Atkinson as Mr Bean, is due to be shown on all BA flights starting September 1, 2017.  

“It’s extremely important to us that customers engage with our safety video, and involving some of the nation’s most well-known personalities has given us the chance to create something fun that we hope people will watch from start to finish—and remember,” said Alex Cruz, British Airways’ chairman and CEO, in a statement. “We’ve worked with Comic Relief since 2010 and our customers have already helped us generate £16.5 million for great causes. We hope the new video will enable us to exceed our goal of raising £20 million by 2020.” 

If this bunch of famous faces aren't enough to get passengers watching the safety video before take-off, I don't know what will!

Check out the film below: 

Also see: Air New Zealand's 'Fantastical Journey' 

   



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