Initiative has been awarded 'Agency Network of the Year' and Initiative Argentina 'Agency of the Year' at the Festival of Media LatAm Awards 2017 after winning 17 out of the 22 categories revealed during the 'Dance of the Dead' awards show on October 30 at the Turnberry Isle in Miami, USA.
As a result of the group's success on the night, IPG Mediabrands walked away with the 'Media Group of the Year' title.
A total of 56 trophies were given out during the awards show, with the coveted 'Campaign of the Year' awarded to MediaCom Mexico for Victoria's 'Hotel of Legends' alongside five other trophies.
Proving its regional appeal, the awards saw winners from 11 countries, with Mexico leading the way with 13 wins, followed by Colombia with eight, the US and Argentina with seven each and Brazil with six trophies.
Chair of the Jury, Daniela Cachich, Marketing Vice-President for PepsiCo Brazil, commented: "It was an honour to be the chair of this year's Festival of Media LatAm Awards. The work has been very inspiring and of a high standard and the jury had very rich and interesting discussions to find the best work of the region."
Check out the full list of Gold, Silver and Bronze winners below: