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05 January 2018

Print Ad of the Week: Cabletica ‘Parental Control’ (Costa Rica)

   



Jumping on the popular Snapchat filter trend, Costa Rican TV and internet service provider Cabletica has released a new series of print ads, created by agency Jotabequ, using the popular filters to send out a message on the importance of setting up parental controls.

The creative draws on popular adult TV shows and films – including Game of Thrones, The Shining, Chucky and The Walking Dead – to create a series of ads that feature characters overlaid with a range of filters with a simple tagline “Some filters are not enough. Parental Control.”

Check out the series of ads below:

Cabletica 1

Cabletica 2

Cabletica 3

Cabletica 4

   



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