Right Brain, Left Brain Blog

1 posts categorized "Cream in Focus"

07 February 2013

The dos and don’ts of marketing to Asians

By Cream Editorial

With the Festival of Media Asia 2013 around the corner, 3-5 March in Singapore, our spotlight on Asia continues with the release of the latest Cream report: The Asian evolution. The report covers how the markets in the continent are changing, their digital consumption trends and the marketing landscape.

Continue reading "The dos and don’ts of marketing to Asians" »

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  • Right Brain, Left Brain sums up the dichotomy of a media business that’s constantly battling with the challenge of delivering a profit and discovering new ways to communicate to consumers. The Cream editorial team combined with a dream team of industry pioneers from around the world share their expert opinions.

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