Amongst the hype of smartphone launches, new tablets, browser updates and wearable technology, it can be difficult to actually determine which technology is impacting most on our lives. We’ve collated information from the start of 2015 and the end of the year to see the trends that have shaped our use of technology in 2015.
Chrome rules the world
2015 was the year that Google’s Chrome browser overtook Microsoft Internet Explorer as the most popular way to browse on the desktop. At the start of the year Chrome had a 29% share of web browsing sessions which had grown to almost 33% by the end of the year, whilst Internet Explorer dropped from 35% to 25% in the same timeframe. This happened despite Microsoft’s repacking of Internet Explorer as Edge in Windows 10. The continued growth of Chrome (which was only launched late in 2008) demonstrates how combining Google’s search engines with its browser for an integrated and less clunky experience is driving successful adoption.
In the mobile world, the Chrome browser also grew by around 3%, mostly at the expense of the default Android browser, but the leader for market share was Apple’s Mobile Safari, with almost half of all mobile web sessions taking place through this browser.