Marketing to women
The average social gamer is a 43 year-old female. This, and other interesting facts about marketing to women online can be found in this interesting infographic from Creatage. Some of the stats are more inspiring than others - the fact that 93% of women use email doesn't seem quite as impressive (or as revealing) as the idea that 3.9 million women with children are serial bloggers.
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If you want your business to go viral, target the women market. They are the biggest users of social media.
Posted by: Darien | 16 May 2012 at 02:19 PM