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Cream Daily--1 in 10 internet users in India visit coupon sites
- The BBC and Sky have secured a seven-year deal to share the Formula One (F1) live broadcasting rights in the UK from 2012 until 2018.
See also when Vodafone creates high profile sponsorship opportunity for local businesses. Click here to see full case study.
Global restaurant chain Subway is increasing its digital offering with a new mobile marketing campaign, which will run across Velti’s mGage platform.
See also when Pepsi introduced a video game played by marrying mobile phones with television viewing to attract a trend conscious youth market. Click here to see full case study.
Also see over 70 pages of examining mobile marketing. Click here to see full report.
In other news:
- One in 10 internet users in India visited coupon sites in June.
- Abu Dhabi International Airport has enhanced its online offering with a personalised website, abudhabiairport.ae.
- WPP’s Mindshare North America has named Antony Young as its new chief executive, following Phil Cowdell’s move to the newly created role of chairman, North America.
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