BP gets an unwanted makeover

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03 June 2010

BP gets an unwanted makeover

Bored of telling the world that eating Kit Kats is the equivalent to shooting a gorilla in the face, Greenpeace has now turned its sights to BP and given it a makeover.

It has re-branded the logo to better reflect the values of the corporation and is inviting environmentally-conscious arty types to do the same. Enter the competition here.

Posted by Gemma Taylor at 15:03:46 in CSR, Experiential, Guerilla tactics, Opportunistic, Reputation management

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