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05 June 2015

5 of the best international media campaigns

   



With the M&M Global Awards coming up later this summer, what better way to gear up for the biggest celebration of the most innovative and effective pan-regional advertising campaigns, than by reflecting on some of the best…

Here’s our pick of the top 5 international media campaigns over the past five years:

1. McDonald’s ‘FryFutbol

Mcds

2. Dove ‘Real Beauty Sketches’

Dove

3. NERF ‘Blaster Office War’

Nerf

4. T-Mobile ‘Red thread strategy’

Mobile

5. Chevrolet ‘Confessions of Corporate Spies’

Chev

At the same time, our friends over at M&M Global have pulled together a pretty nifty list of the best agency performers at the M&M Global Awards over the last 10 years. Check out that list below or pop over to M&M Global for the full analysis.

Mmawards

The entry deadline for this year’s M&M Global Awards is fast approaching and this year’s awards promise to be the biggest and best yet, with a host of new categories and a gala ceremony to take place at Grosvenor House on London’s Park Lane on Thursday 3 September.

The final deadline for entries is Friday 12 June, so if you’re planning to enter, you better get scribbling. For more details please contact Graham Alexander at , or visit the brand new awards website.

Here’s a list of the M&M Global Awards 2015 entering categories:

- Best Use of Video – NEW FOR 2015
- Best Use of Mobile – NEW FOR 2015
- Best Partnership Award – NEW FOR 2015
- Best Use of Native Advertising – NEW FOR 2015
- The Smart Use of Data Award – NEW FOR 2015
- B2B Campaign of the Year – NEW FOR 2015
- International Creativity Award – NEW FOR 2015
- Best Content Creation Award
- Best Entertainment Platform
- Best Use of Social Media
- Best Local Execution of a Global Brand
- Best Communications Strategy
- Best Digitally Integrated Campaign
- Best Use of Content
- Best Targeted Campaign
- Best International Launch or Re-launch Campaign
- Best Engagement Strategy
- The Effectiveness Award

   




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