Cream Daily--Bertelsmann disbands book club division

Bertelsmann is to disband its book club division Direct Group as a stand-alone department for Bertelsmann AG, with effect from 30 June.
Advertising agencies in Brazil, Argentina and Mexico plan to expand their mobile marketing offerings.
Richard Lawrence has been appointed as leader, business science and marketing analytics for Mindshare in North America.
Kenya is set to host 100 delegates and 30 tourism ministers at the United Nations tourism forum next week.
Foreign direct investment into China slowed once more during the month of May.
Online advertising will overtake newspapers by 2012 to reach $129m of total ad spend.

Posted by Cream Editorial at 13:21:53 in Left Brain: knowledge, trends, deals, News

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16 June 2011