• One of the pictures in The Poke's The Week in Pictures. Are people so obsessed with capturing every moment of their lives on their various social media platforms, that they forget to actually live?
• Johnson & Johnson has entered into an agreement which will see it become the eighth and final global sponsor of the 2014 FIFA World Cup in Brazil.

Watch our video on Cream about how J&J found a way to engage mothers by integrating components of health talks, which are usually rather boring, with the excitement of the cinema.

In other news:

• Lionsgate, the independent film and television distribution company, has retained MEC to its $22m media planning and buying account in the UK.
• Nestlé has entered into an agreement to acquire 60% of the Chinese sweets company Hsu Fu Chi.
• Orange and Samsung are entering into a European partnership to launch an Orange portal on new Samsung Smart TVs.
• Matt Robinson has joined the international online sports betting provider Betfair Group as emerging markets director.
• GroupM has named Bruno Kemoun and Eryck Rebbouh as joint chairmen of its France division.
• FremantleMedia has hired Ian Hogg to the newly-created role of chief executive for the Asia-Pacific region.
• Content marketing platform Ceros is to offer a dedicated tablet channel designed to help brands develop magazine content for the web.
• Google-owned Real Time Bidding platform Admeld is teaming up with mobile demand side platform (DSP) company StrikeAd.