More inspired media buying

Little did we realise that Cheryl Cole Award for Inspired Media Buying would prove so popular. Despite the wealth of case study material and expert opinion that Cream has to offer, it appears that media buying gaffes are what you want to see more of.

Enjoy then this entertaining image from Norway that proves you always need to keep tabs on where your display advertising ends up.

Not only can Cream provide creative media insight, but that we can also do topical humour too... Hopefully we'll have a Murdoch/Brooks one for you next week. (Props go to Cream spotter Ashley McCarthy for this one - Ed.)

Posted by Cream Editorial at 02:03:24 in Opportunistic

Technorati Tags: banners, Cheryl Cole Media Buy of the Year, Dagbladet, display

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Right Brain, Left Brain sums up the dichotomy of a media business that’s constantly battling with the challenge of delivering a profit and discovering new ways to communicate to consumers. The Cream editorial team combined with a dream team of industry pioneers from around the world share their expert opinions.

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15 July 2011