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02 May 2012

Get older, get online

   



In recognition of the silver surfer phenomenon, April 23 was designated National Silver Surfer's day in the UK. Sometimes these 'national' days can seem like a hollow PR stunt although British Sausage Week will always appeal to our juvenile sense of humour. But Silver Surfer Day was part of a larger initiative designed to promote use of digital technologies to an older demographic, recognising their growing appetite for online know-how.

You could be forgiven for thinking that the older internet user treats the online world with a wary hesitation, but this is far from the truth. As this infographic demonstrates, granny and grandad have embraced all things online with just as much enthusiasm as the young folk.

Granddad_infographic1

   




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