Cream Daily
- Ikea is to receive the ‘Advertiser of the Year’ Award at this year’s 58th Cannes Lions International Festival of Creativity.
Also read about Ikea's print ad depicting its CD shelving disguised as a crossword and a blog post about Ikea's innovative interactive video catalogue.
In other news:
- Video search engine Blinkx is forming a partnership with Agence France-Presse (AFP) to offer users an online global news video hub.
- Publicis Groupe is continuing its digital push with the acquisition of digital marketing agency, Rosetta.
- Mediacom has bolstered its sports and entertainment sponsorship division with the appointment of Rory Maxwell as associate director.
- Digital marketing company Ybrant Digital is aiming to help advertisers comply with new Facebook regulations for ads on its applications.
- Nokia is to rebrand its Ovi offering as Nokia Services, as part of an 18-month wider initiative.
network:







Posted by: |