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16 May 2011

Stella Artois launches a new TV ad "Apart-O-Matic," a 60s-inspired cinematography directed by Wes Anderson and Roman Coppola.

Also check out Stella Artois's interactive campaign where Jacques d'Azur, the King of Cannes goes missing.

One in ten UK consumers are now making payments via their mobiles.

Also check out Cream in focus report: Mobile examining the challenges and potential of marketing on mobile.

In other news:

Posted by Juliet Perrachon at 12:50:00 in Left Brain: knowledge, trends, deals, Mobile, News, TV

Technorati Tags: cinematography, cnbc, eros digital, mobile marketing, roman coppola, sony pictures, wes anderson

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Right Brain, Left Brain sums up the dichotomy of a media business that’s constantly battling with the challenge of delivering a profit and discovering new ways to communicate to consumers. The Cream editorial team combined with a dream team of industry pioneers from around the world share their expert opinions.