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A little bit of creativity goes a long way
Who hasn't pretended to be a radio DJ at least once in their life. To promote the Lusy Laksita Broadcasting Course, it has tapped into everyone's secret desire to be the next star of the radio waves and created “Strawphone”.
Strawphone utilises a straw and they made it look similar to a microphone by putting a sponge on it to make it look like a microphone. They put the strawphone inside the drinks ordered in cafe or restaurant usually visited by young people. It's creative ideas like this that capture the imagination of creative people. Canny.
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