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Augmented Reality campaigns usually require the consumer to print off some bizarre symbols in order to see the effect, but Burger King has launched an AR banner that allows you to hold up any old dollar bill to your webcam to see what it can buy you.
Here it is in action:
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Interesting video! I enjoyed watching it. Anyway, I've been looking for topics as interesting as this. Looking forward to your next post.
-megan-
Posted by: Jollibee Food Corporation | 04 December 2009 at 02:02 AM